So right now everybody is wanting to tap into Facebook messengers huge audience, and with it being over 1.3 billion users they would be mad not to be.
Before to dive deep into it do you know why facebook messenger marketing and chatbots are the need of any kind of online business?
What are the use cases and how it helps to generate more leads and conversion rather than any other marketing medium available?
So the first thing is first, you need a Facebook messenger bot!
With a messenger bot of your own, there is so much that can be done, you can scale your interactions with any business page contacts, run ads to them, and basically solve a load of problems for them which means more money for you.
If you are familiar with email marketing then messenger marketing will be very easy for you to use and will remind you of the good old days when email open rates were huge,
and like email marketing you can send out mass messages, segment your audience track open rates and all the other great things.
Unlike email marketing, the open rates really are something special with on average 70/80% within the first hour.
If this sounds like something you would be interested in,
Keep reading as here I am going to show you exactly how to use them and where you can also get FREE Messenger Chatbot TEMPLATES, and of course how to sell them to other businesses!
So what is a Facebook Messenger Chatbot?
Well its basically as the name says, it is a chatbot that works via Facebook, which isn’t looking like going out of favour anytime soon.
But as an added bonus your chatbot can also be added to your website and this is where things start getting even better.
Once somebody has interacted with your chatbot, they are in effect on your list, which also means that for best practice purposes you should also gather their email and mobile number (yes you can use these too, can you say omnipresent?
Now a lot of people believe that chatbots are powered by A.I and so can become very impersonal, this isn’t the case not only do you decide what answers your chatbot will give out but also you can jump into a conversation at any time.
How Do You Get Started With Messenger Bots?
If you are sitting there right now wondering how to get started on Messenger bots you arent alone.
To build your own chatbots is a little time consuming but if using templates then it will hugely cut down on your learning curve, a few of the small things your bot can do for you include:
- Uses automated Q&A.
- Sends out breaking news updates.
- Delivers unique, highly relevant content.
- Sends out reminders for upcoming webinars.
So if you have been on my page for any length of time then hopefully by now you know that there is nothing I like more than giving value, so with that in mind lets go through a few ideas of what you could use bots for, or indeed what you could sell bots for to eager businesses.
1. Automate Q&A
The simplest use of a chatbot is to provide answers to all of the straight forward questions that always seem to be getting asked and that ties up staff.
Simply find out what the most common questions are and right them and the answers within your chatbot.
Consider creating a chatbot to answer questions like:
- What are your store hours?
- What is your phone number?
- What is your address?
- What are the payment methods?
- What;s your return / refund policy?
- How may I place order?
- How may I track my order online?
- How many days it’ll take to get delivered?
and so on. These kind of question on eCommerce are general faqs and you may answer all these in automation by integrating messenger chatbot on your store.
2. Prompt Users to Book a Service or Make Appointments
Does your business take appointments? a chatbot can set them up for you.
Use the power of conversational marketing to get qualified appointments booked in automation. Using facebook messenger marketing and chatbots you may qualify audience and book appointments faster than ever.
Chatbot helps you engage your audience through interactive conversations. This is the fastest way to understand your customers and convert more visitors into qualified leads.
No more back-and-forth emails. Chatbots can automatically book meetings with the your leads.
All appointments shall be organised in your calendar with reminders. Chatbots will do the heavy lifting, while you focus on your business.
3. Send Special Offers & Coupons
A huge bonus with your messenger bot being on social media is well its social if you are wanting to spread the word you have billions of people who you can send out your vouchers and discounts directly.
Chatbots are user friendly when we talk about sharing special offers to audience, why?
- No more frustrated waiting time on emails to get the coupon code
- Just one click to get coupon code without any kind of verification
Also chatbots are user friendly for store owners too, how?
- On the backend, the bot communicates with your shopping cart to track if and when a customer purchases with the coupon.
- Automatically followup user’s either they have used their coupon or not.
- Reminds user about the coupon expirations
- Segmentize users who are intersted to redeem coupons on your store whenever you launch.
- The bot follows up with the customer, asking why they didn’t redeem it and if it can do anything to help.
- Allow users to test their luck while playing game wheel of fortune inside messenger.
4. Take Orders
If your business takes orders, a chatbot can also streamline this for you.
Domino’s Facebook Messenger subscribers, for example, can complete an entire order from start to finish without ever leaving the app.
Even if you have your store built on shopify, you can integrate your products to messenger chatbot.
Setup abandoned cart reminders to get more sales from your targeted audience by deilvering them discounts in person for one time use.
Automatic followups on cart and user segmentation according to their activity on chatbots will help you to understand the interest of the audience.
After purchase notifications built your trust in customer’s mind and helps you to generate more revenue using upsell & cross sell, all inside messenger chatbots.
5. Conduct Quizzes, Surveys & Polls
Find out exactly what is working and what is missing from businesses, and also collect data at the same time on the user.
Search Engine Journal, for example, occasionally surveys Facebook Messenger subscribers to identify what topics they’re most interested: SEO, PPC, SMM, content marketing or all of the above.
By having the chatbot segment Search Engine Journal’s subscribers, it allows them to deliver highly targeted, personalized content that will be of value.
This is why facebook messenger marketing and chatbot are the future of marketing in 2020. You may start developing your messengr chatbot using the 10s of awesome tools available online.
Sell chatbots to clients and chare recurring commission. Messenger marketing is blue ocean and you should dive into it as soon as possible.
Even if you are good to sell but not good in develoing messenger chatbots. There are 10s of platforms to get plug & play messenger chatbots templates.
Wants to get your own agency chatbot to sell services?
Select & download your targeted niche chatbot from hundreads of plug & play messenger chatbot templates build on Manychat & chatfuel bot development platforms from #1 chatbot templates marketplace starting from just $7 lifetime deal .
Time to Build Your Own Chatbot Agency?
Full disclosure: I have a business which gives away chatbot templates of the very highest standards along with full training so that you can learn fully about chatbots and start to use them to build your futures.